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Autore
Morini, Marco

Titolo
Updating the Notion of Permanent Campaign. Donald Trump's Presidential Communication
Periodico
Comunicazione politica - ComPol
Anno: 2022 - Fascicolo: 2 - Pagina iniziale: 207 - Pagina finale: 230

Donald Trump’s communication has never become «Presidential». From the Republican primaries to his third year of administration, he simply continued his permanent campaign- style of communication. However, while Blumenthal’s first elaboration of the concept centred around the role of political consultants, Trump’s first three years in office have been a repudiation of the consulting industry. This article argues that he partially redefined the original concept of a permanent campaign: he kept attacking political opponents and he consistently disdained the media. Moreover, unlike any president in US history, from day 1 in office, Trump started raising money for the next presidential election



SICI: 1594-6061(2022)2<207:UTNOPC>2.0.ZU;2-8
Testo completo: https://www.rivisteweb.it/download/article/10.3270/104849
Testo completo alternativo: https://www.rivisteweb.it/doi/10.3270/104849

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