Autore: Pezzoli, Andrea
Titolo: Il calcio visto dal divano
Periodico: Mercato concorrenza regole
Anno: 2000 - Fascicolo: 3 - Pagina iniziale: 539 - Pagina finale: 563

The distinctive features of football (its cooperative nature and the peculiar relationship between the cost of its major input - the players - and total revenues) imply that the structrure of the industry and its developement increasingly depend on television. Likewise the televison industry, and particularly pay-tv, has increasingly based its success on the exploitation of football broadcasting rights. This paper examines the main competition concerns arising from the interdependence between football and television: i) collective selling vs. individual selling of broadcasting rights and ii) range and duration of exclusive broadcasting rights. The paper suggests that these competition problems might require a new assesment in the perspective of a European Superleague and of a new configuration of the pay-tv market.




SICI: 1590-5128(2000)3<539:ICVDD>2.0.ZU;2-W
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